Senior Performance Marketer
Senior Performance Marketer
About the job
At Chillchat, we blend creativity and player obsession to create games and platforms that stand out. With a team-first mindset, we value direct communication and a commitment to growth. We work hard, play harder, and always put our players first.
We are currently developing SOL Arena, a Web3 snake royale with real stakes PvP.
As our Senior Performance Marketer, you’ll drive user acquisition through paid media campaigns, optimizing ad performance to scale efficiently. You’ll manage budgets, analyze key metrics, and collaborate with design, marketing, and data teams to maximize impact.
How you will make an impact
- Develop and execute paid media campaigns across platforms like Google Ads, Meta, TikTok, X, and Reddit.
- Optimize budget allocation and ROAS, scaling ad spend while maintaining cost efficiency.
- Conduct A/B testing on creatives, copy, audiences, and bidding strategies to maximize conversions.
- Analyze and prepare reports on key performance metrics (CAC, LTV, ROAS, CTR, CPA) to drive continuous improvements.
- Manage ad placements and targeting strategies, refining funnels for user acquisition and retention.
- Collaborate with design, marketing and data teams to create high-performing ad creatives aligned with business objectives.
- Keep up with industry trends, platform updates, and emerging ad formats to stay ahead of the competition.
- Explore and test new advertising channels and growth opportunities.
Your Character Build
- 5+ years of hands-on experience in performance marketing and paid media.
- Expertise in running and optimizing ads on Google Ads, Meta (Facebook & Instagram), TikTok, X, Reddit, and other ad platforms.
- Proven ability to scale ad spend efficiently while maintaining strong CAC/LTV ratios.
- Strong analytical skills with proficiency in Google Analytics or similar tracking tools.
- Experience with A/B testing, audience segmentation, and conversion rate optimization.
- Deep understanding of bidding strategies, attribution models, and pixel tracking.
- Advanced skills in Excel/Google Sheets for data analysis and reporting.
- Ability to work in fast-paced environments, making data-driven decisions.
- Strong communication and collaboration skills to align with cross-functional teams.
- Bonus: Experience in Web3 and/or gaming.
Our Bonus Attributes
- Dress: Wear whatever makes you feel most comfortable, PJs are also acceptable.
- Flexibility: Work from home, office, coworking space, or beach.
- Relocation: Discover Thailand’s vibrant culture and lush landscapes with our comprehensive relocation benefit.
- Wellness: We invest in your wellness, whether you want to focus on physical or mental health.
- Health: We’ve got you covered, comprehensive insurance is the name of the game.
- Team: Join our passionate team and enjoy cat memes, games and most importantly food!
- Salary: Well make sure youre covered, so that you dont have to stress about your finances.
- Investors: We are backed by the top VC’s in the space, including Solana Ventures, Griffin Gaming Partners, Animoca Brands, and more…
- Bureaucracy: We dont like it either, we prefer direct communication and trust that in times of need we will support each other.
- Meritocracy: Be recognized for the work you do and get control of your career and how you grow.
If this sounds like a mission you’d like to be a part of, apply now!
About the job
At Chillchat, we blend creativity and player obsession to create games and platforms that stand out. With a team-first mindset, we value direct communication and a commitment to growth. We work hard, play harder, and always put our players first.
We are currently developing SOL Arena, a Web3 snake royale with real stakes PvP.
As our Senior Performance Marketer, you’ll drive user acquisition through paid media campaigns, optimizing ad performance to scale efficiently. You’ll manage budgets, analyze key metrics, and collaborate with design, marketing, and data teams to maximize impact.
How you will make an impact
- Develop and execute paid media campaigns across platforms like Google Ads, Meta, TikTok, X, and Reddit.
- Optimize budget allocation and ROAS, scaling ad spend while maintaining cost efficiency.
- Conduct A/B testing on creatives, copy, audiences, and bidding strategies to maximize conversions.
- Analyze and prepare reports on key performance metrics (CAC, LTV, ROAS, CTR, CPA) to drive continuous improvements.
- Manage ad placements and targeting strategies, refining funnels for user acquisition and retention.
- Collaborate with design, marketing and data teams to create high-performing ad creatives aligned with business objectives.
- Keep up with industry trends, platform updates, and emerging ad formats to stay ahead of the competition.
- Explore and test new advertising channels and growth opportunities.
Your Character Build
- 5+ years of hands-on experience in performance marketing and paid media.
- Expertise in running and optimizing ads on Google Ads, Meta (Facebook & Instagram), TikTok, X, Reddit, and other ad platforms.
- Proven ability to scale ad spend efficiently while maintaining strong CAC/LTV ratios.
- Strong analytical skills with proficiency in Google Analytics or similar tracking tools.
- Experience with A/B testing, audience segmentation, and conversion rate optimization.
- Deep understanding of bidding strategies, attribution models, and pixel tracking.
- Advanced skills in Excel/Google Sheets for data analysis and reporting.
- Ability to work in fast-paced environments, making data-driven decisions.
- Strong communication and collaboration skills to align with cross-functional teams.
- Bonus: Experience in Web3 and/or gaming.
Our Bonus Attributes
- Dress: Wear whatever makes you feel most comfortable, PJs are also acceptable.
- Flexibility: Work from home, office, coworking space, or beach.
- Relocation: Discover Thailand’s vibrant culture and lush landscapes with our comprehensive relocation benefit.
- Wellness: We invest in your wellness, whether you want to focus on physical or mental health.
- Health: We’ve got you covered, comprehensive insurance is the name of the game.
- Team: Join our passionate team and enjoy cat memes, games and most importantly food!
- Salary: Well make sure youre covered, so that you dont have to stress about your finances.
- Investors: We are backed by the top VC’s in the space, including Solana Ventures, Griffin Gaming Partners, Animoca Brands, and more…
- Bureaucracy: We dont like it either, we prefer direct communication and trust that in times of need we will support each other.
- Meritocracy: Be recognized for the work you do and get control of your career and how you grow.
If this sounds like a mission you’d like to be a part of, apply now!
Location: Bangkok, Thailand
Position: Full-time
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